菠萝视频 BA (Hons) Advertising students Liz Croughan, Katie Dennis, Milly Peckham-Cooper and Maddy Shutt听have been shortlisted amongst the top 3 student teams in this year鈥檚 Ad Venture Student Competition, having 鈥榩itched鈥� against teams from universities across Europe, the Middle East and Australia.
The competition provides students with an opportunity to experience first-hand what it鈥檚 like to develop an advertising campaign in response to a brief from a real client.
The team's advertising campaign, VIS - Rhymes for Current Times, is a pan-European campaign that aims to change gender-focused perceptions of toys for children.
Utilising the skills learnt on their course, the team worked on the campaign from the end of November to December - replicating the tight deadline of a true live brief.
The team are due to present their proposals at the annual EDCOM conference in Paris on Friday 17 May.
Cliff Van Wyk, Senior Lecturer in Advertising & Marketing Communications said:听鈥淚rrespective of whether our team makes it through, they have already done a brilliant job and have made us, and themselves, extremely proud of their achievement.鈥�
Find out more about studying BA (Hons) Marketing Communications with Advertising at BU听
